by Mary Crampton | Jul 15, 2019 | Brand Story, Business Development, Market Intelligence, Pricing Strategy, Sales and Marketing Strategy, Sales Growth, Uncategorized
How did you go with your pricing test from our last Magnify blog – Pricing Strategy – 10 ways to tell if your price is too cheap? Did you check through your quotes from last quarter, checking how many you’ve won? Was your price too high, too cheap, or just...
by Mary Crampton | Jun 12, 2019 | CRM, Customer Relationship Management, Customer Relationships, Sales Management, Sales Processes, Sales Strategy, Uncategorized
Are you happy with your sales? More importantly – are you as happy as you could be? If you want to find out how happy you could be with your sales, you need to identify what’s missing. Before you can take the necessary steps to optimise your sales processes so...
by Mary Crampton | May 27, 2019 | Business Development, CRM, Customer Relationship Management, Customer Relationships, Customer Retention, Data Insights, Sales Processes, Sales Strategy, Uncategorized
Optimising your sales processes means doing the right thing at the right time, in the most efficient way, to create sales processes that help your customer on their purchasing journey and ultimately help grow your sales. Your perfect sales process for each step of...
by Mary Crampton | Jan 21, 2019 | Client Relationships, Customer Aquisition, Customer Relationships, New Business, Sales and Marketing Strategy, Uncategorized
Are you wondering why an article about Sales Strategy and your Ideal Customer Profile would talk about ‘Unruly Tourists’? There’s an important link that is central to the success of your Sales and Marketing Strategy this year – and that is – to make the...
by magnify_idefog | Dec 12, 2017 | Uncategorized
Are you committed to breaking through with your sales and marketing material? I’m sure that’s a ‘Yes’! Do you take the time to brainstorm perfect headlines that will appeal to your ideal customers? It’s amazing how many business owners have...
by magnify_idefog | Nov 30, 2016 | Uncategorized
When you outsource all or part of your sales processes, the new salespeople will have access to your company’s data. It is very important for you to check their level of data security. A good company will have security protection, and also excellent back-up processes...