What is a tough time? As the sub-title says - When No One is Buying. If you're experiencing delayed purchasing decisions, a drop in revenue or a...
Resources
No fear in a TOUGH economy with Strategic Outbound Sales
Anyone in sales for less than 10 years has probably only ever sold in a buoyant economy. Until about four months ago, when an invisible sea change...
Magnify Sales Book Club – Selling in a Recession
Is it a recession or just a blip on the economic graphs? Whether we're in a recession or a blip, read this book to see that your business doesn't...
Magnify Sales Book Club – This is Marketing: You Can’t Be Seen Until You Learn to See
This is a Sales Book Club, and yet here we are reviewing a marketing book. The tagline for this month's book is 'You Can't Be Seen Until You Learn...
Magnify Sales Book Club – Increase your sales opportunity with ’80/20 Sales and Marketing’
Covid-19 has created a seismic shift in the way we do business. Locked in our homes for weeks at a time – society is on the internet. LinkedIn and...
Revenue growth decisions in a fast-moving business landscape
Remember 'The Hunger Games' movie? If the 2020 was a movie, you could be forgiven for thinking we’re racing through a 'Hunger Games' landscape...
Magnify Sales Book Club – ‘Never Split the Difference’ in tough negotiations
Strong negotiation skills are probably near the top of your sales requirements right now. The world as we know it has changed forever. We’re still...
Keep planting those sales seeds
Day 14 of Covid-19 lockdown. Some of us are stepping forward, making business progress, adjusting to the new ‘normal’. For others, lockdown has...
Magnify Sales Book Club – Look after your team with ‘Leaders Eat Last’
Leaders are important, especially right now. As the world grapples with remote working and our changed environment, with grief and loss, with...
Why Sales is like Monopoly
Winning at sales is a lot like winning at Monopoly - an excellent board game for teaching us about how business (and life) works. To get your $200...