by Mary Crampton | Jul 29, 2019 | Brand Story, Business Development, Pricing Strategy, Sales Strategy, Value-Based Selling
With our recent focus on Pricing Strategy, we’ve talked about how to tell if you’re too cheap, and also talked about how raising your price grows your sales. To raise your prices successfully, you need to demonstrate value. Which brings us to that critical...
by Mary Crampton | Jul 15, 2019 | Brand Story, Business Development, Market Intelligence, Pricing Strategy, Sales and Marketing Strategy, Sales Growth, Uncategorized
How did you go with your pricing test from our last Magnify blog – Pricing Strategy – 10 ways to tell if your price is too cheap? Did you check through your quotes from last quarter, checking how many you’ve won? Was your price too high, too cheap, or just...
by Mary Crampton | Jul 1, 2019 | Business Development, Pricing Strategy, Sales Growth, Sales Management, Sales Strategy
How are your sales doing? You may have created an awesome business, but it’s not enough to deliver on sales success. Your pricing strategy, which can form part of your sales and marketing strategy, is key to growing your sales. Sell too high, and you could price...
