by Mary Crampton | Aug 13, 2019 | Business Development, Industry collaboration, New Business, Tenders and proposals
Sales can be very competitive. What do you do when you meet someone in your industry who has some similar skills to yourself (perhaps even better!) and is a great person too? When you get the opportunity to work on a project with them, you take it! Mary Crampton...
by Mary Crampton | Mar 4, 2019 | Business Development, Business Risk, Customer Aquisition, New Business, Sales and Marketing Strategy, Sales Pipeline
‘How’s business? How are your sales?’ – these are two questions give a quick pulse on your sales health. The bigger question really is ‘How’s your sales pipeline?’ First though – what exactly is a sales pipeline? In your business, your sales pipeline is essentially...
by Mary Crampton | Feb 25, 2019 | Business Development, Business Risk, New Business, Sales War Stories
Sales war stories. More specifically – entrepreneur sales war stories. We’ve all got them. These are the realities of doing something new and brave, the stories we usually only tell our closest friends. Hands up if you’ve ever – Had a bank account go down to...
by Mary Crampton | Feb 18, 2019 | Business Development, Customer Relationships, Market Intelligence, New Business, Sales and Marketing Strategy, Sales Growth, Sales Strategy
Anyone who hires a new business development manager is serious about sales results. No company hires a sales professional just to tick boxes or fill desk space. You don’t need another friend around the water-cooler (although it’s always good if you like the folks...
by Mary Crampton | Feb 11, 2019 | Business Development, Corporate Sales, Customer Aquisition, New Business, Sales Strategy
One of Mary’s personal sales war stories Has anyone got a good sales war story? A story of a challenging sale that you weren’t sure you could win, yet somehow found a way through? After watching ‘They Shall Not Grow Old’ at the movies on Waitangi Day, I got to...
by Mary Crampton | Jan 21, 2019 | Client Relationships, Customer Aquisition, Customer Relationships, New Business, Sales and Marketing Strategy, Uncategorized
Are you wondering why an article about Sales Strategy and your Ideal Customer Profile would talk about ‘Unruly Tourists’? There’s an important link that is central to the success of your Sales and Marketing Strategy this year – and that is – to make the...
